Grow Wild Cookie Policy

This page tells you what you need to know about cookies and how they are used on the Grow Wild website, which is one of the Royal Botanic Gardens, Kew's websites. Kew websites will work without cookies but if you choose to disable cookies you may lose some features and functionality. You can read more about the cookie policy for all of Kew's websites here.

What is a cookie?

A cookie is a simple text file that is stored on your computer or mobile device by a website’s server and only that server will be able to retrieve or read the contents of that cookie. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier and the site name and some digits and numbers. It allows a website to remember things like your preferences or what’s in your shopping basket.

How does Grow Wild use cookies?

This website will work without cookies, but you will lose some features and functionality if you choose to disable cookies.

Grow Wild uses cookies to help improve your experience of using our sites. We use cookies that are strictly necessary to enable you to move around the site or to provide certain basic features. We use cookies to enhance the functionality of the websites, for example by storing your preferences. We also use cookies to help us to improve the performance of our websites to provide you with a better user experience. 

We don’t sell the information collected by cookies, nor do we disclose the information to third parties, except where required by law (for example to government bodies and law enforcement agencies).

Cookies which are strictly necessary to run the sites

These include, for example:

  • cookies that enable you to stay logged in for an entire visit to a site
  • cookies which enable you to add things to a shopping basket and keep them there until you decide to check out
Cookies which store your preferences

Functionality cookies record information about choices you’ve made and allow us to tailor the website to you. They allow the site to ‘remember’ you so that your preferences and settings are retained, either through the duration of your visit (using a ‘session cookie’) or for repeat visits (using a ‘persistent cookie’). Cookies cannot be used to identify you personally.

Cookies which help us improve the site

Some cookies help us to see how people are using our sites. These are known as ‘analytics cookies’ or ‘tracking cookies’. They let us know what areas of website content are popular and how people are using the site. This information is anonymous – we don’t collect anything that would identify a user. We use this data to build up a picture of how the site is performing and to inform us where improvements could be made.

We use services such as Google Analytics to help us to analyse how users use the sites. It counts the number of visitors and tells us things about their behaviour overall, such as the typical length of stay on the site or the average number of pages a user views. To enrich our content, we sometimes embed photos and video content from websites such as YouTube and Flickr. As a result, when you visit a page with content embedded from, for example, YouTube or Flickr, these sites may set a cookie. The Grow Wild website also carries embedded 'share' buttons to enable users of the site to easily share articles with their friends through a number of popular social networks, for example, Facebook or Twitter. These sites may set a cookie. Grow Wild does not control the dissemination of these cookies and you should check the relevant third party website for more information about these. A list of these cookies is included in a list below.

Targeting cookies

We also use cookies from social networks like Facebook, Twitter and Instagram to serve you relevant adverts relating to Grow Wild, which we think you will be interested in seeing on your newsfeed. To do this the social network uses the cookie that the Grow Wild website has dropped, to identify that you have visited our website while logged in to your profile with them. The cookies don’t store personal information, but they do uniquely identify your browser and device. The social network will then use this information contained within this cookie (and those from other websites) to build a profile of your interests and show you relevant adverts from Grow Wild and other advertisers. Choosing not to allow these cookies, won’t affect your experience on our site, but will mean you don’t receive targeted advertising related to Grow Wild.  You should also experience less targeted advertising generally when you use social media. All of the targeting cookies we use are listed below.

How to manage cookies

If you wish to restrict or block web browser cookies which are set on your device then you can do this through your browser settings. The Help function in your browser should tell you how. Alternatively, visit aboutcookies.org, which contains comprehensive information on how to do this on a wide variety of desktop browsers.

Here is a list of cookies used on the Grow Wild website:

Our own cookies

We use cookies to make our website work including:

  • Remembering your search settings
  • Allowing you to add comments to our site

There is no way to prevent these cookies being set other than not to use our site.

Third party functions

Our site, like most websites, includes functionality provided by third parties. A common example is an embedded YouTube video. Our site includes the following which use cookies:

Disabling these cookies will likely break the functions offered by these third parties

Social Website Cookies

So you can easily “Like” or share our content on the likes of Facebook and Twitter we have included sharing buttons on our site. Cookies are set by:

The privacy implications on this will vary from social network to social network and will be dependent on the privacy settings you have chosen on these networks.

Visitor Statistics Cookies

We use cookies to compile visitor statistics such as how many people have visited our website, what type of technology they are using (e.g. Mac or Windows which helps to identify when our site isn't working as it should for particular technologies), how long they spend on the site, what page they look at etc. This helps us to continuously improve our website. These so called “analytics” programs also tell us if how people reached this site (e.g. from a search engine) and whether they have been here before helping us to put more money into developing our services for you instead of marketing spend.

Advertising cookies

Neither us, advertisers or our advertising partners can gain personally identifiable information from these cookies.

You can learn more about online advertising at http://www.youronlinechoices.com . You can opt-out of almost all advertising cookies at http://www.youronlinechoices.com/uk/your-ad-choices although we would prefer that you didn't as ultimately adverts help keep much of the internet free. It is also worth noting that opting out of advertising cookies will not mean you won't see adverts, just simply that they won't be tailored to you any longer.

We use:

Turning cookies off

You can usually switch cookies off by adjusting your browser settings to stop it from accepting cookies (learn how here). Doing so however will likely limit the functionality of our's and a large proportion of the world's websites as cookies are a standard part of most modern websites

It may be that you concerns around cookies relate to so called "spyware". Rather than switching off cookies in your browser you may find that anti-spyware software achieves the same objective by automatically deleting cookies considered to be invasive. Learn more about managing cookies with antispyware software.

Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies.

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.