What makes a great video application?

So you're interested in applying for Grow Wild youth funding? Brilliant. If this is the first time you've applied for funding then there's a few things you need to know:

  1. Your application needs to tell us what you're going to do, how you will spend the £500 (i.e. your budget), who else will be involved,when you're going to do it, and why you want to do it (i.e. its impact)

  2. Every application process is different. At Grow Wild, we ask you to make a short video (find out more below) because we want to get to know the person doing the project (you!). We also focus on projects that are creative, but don’t get hung up on this word as we want to hear from anyone with fun and interesting ideas.

Oh, and remember that your creative project needs to be inspired by UK native wildflowers and/or fungi. That's what Grow Wild is interested in after all! 

When you're applying for funding from an organisation, you need to make sure that you understand what they're looking for. We've tried to explain below what we're looking for...

Two people posing for a photo in front of bright coloured graffitiWhat do we mean by video?

We use video applications so that you don’t have to fill out a long form. Ideally, we’d like you (and any friends who might also be involved) to be in the video because this introduces you to us and shows that the project is being led by young people.

Important note: if there is a reason why you can’t apply via video, contact your Grow Wild Engagement Manager (see below) to discuss other options.

It can be as simple as you talking to a camera (a phone camera is fine), or as elaborate as something with props and extras and you in a costume. But remember you need to answer these questions: what, whowhen and why. And don't forget to tell us how you will spend the £500!

It doesn't have to be long. In fact please don't go over two minutes if you can help it...

What do we mean by budget?

Grow Wild awards £500 to each successful project. Therefore you need to tell us how your project will use £500. This is what's known as a 'budget' and it is fixed, so you can't negotiate for more or spend less!

If you know that you can get things for free, that's great, but be sure it will actually be free because if you do get the funding you will need to stick to the budget.

What do we mean by impact? (How to explain 'why')

'Impact' is the change in the world, that is a result of what you did. When you plan your creative project you want to think about why you're doing it - what is it that you want to achieve.

For example, if you buy your friend a present that they want, the impact is you make them happy. If you get them something they don't want, the impact is you make them sad or annoyed with you.

Or another example: if you explain how to spell a particular word to someone and they understand, the impact is that they have learned a new thing. Just because you explained it, doesn't mean they've learned it, so you would need to check that they've understood it before claiming it worked.

So when you're thinking about why you want to do this project, think about what it's going to achieve. Do you want to learn something yourself? Do you want others to learn? Do you want to make a bunch of people happy?

Any questions?

If you still have a few questions about how to plan your project and make your video, then contact your local Grow Wild Engagement Manager. This is the person that will help you do your project, if your application is successful:

South England (includes all southern counties up to and including West Midlands, Warwickshire, Leicestershire and Peterborough)

Richard Pollard
[email protected]
07917 265 417

North England (includes all northern counties down to and including Shropshire, Staffordshire, Derbyshire, Nottinghamshire and Lincolnshire)

Ben Fisher
[email protected]
07825 111 415

*If you email [email protected], please indicate your location to ensure the right Engagement Manager gets back to you


Ben Fisher
[email protected]
07825 111 415


Maria Golightly
[email protected]
07917 266 445

Northern Ireland

Stéphanie Baine
[email protected]
07920 477 553

General or National enquiries

Tim Owen
[email protected]
020 8332 3759